For those of you that haven’t heard of 37Signals, they are a software company that has created revolutionary software such as Basecamp, Highrise, and Campfire. These tools are a breath of fresh air in the software world and it’s worth your time to check them out. They also have an excellent blog that can be found here. We’ve modeled much…
Category: Book of the Month
Book Review: Benjamin Franklin: An American Life
Recently I spent a few hours listening to interviews with successful entrepreneurs. Every once in awhile I’ll get really into it and spend something like 4 hours doing this. On this specific day I heard this book mentioned and recommended by three different entrepreneurs that I really respect. Walter Isaacson, the author, also wrote a biography on Einstein, and is…
Book Review: Neccessary Endings, By Dr. Henry Cloud
I first was introduced to Dr. Henry Cloud when I read his book Boundaries. That book is a must read as far as I’m concerned for anyone doing anything. So when Dr. Cloud brought out his new book “Necessary Endings” I had to get it. This book presents the case that we should all end more things that are not…
Book Review: Tribes, We Need You To Lead Us, By Seth Godin
Seth Godin is an amazing author that speaks on the exact wavelength that resonates with me. He speaks of purpose in work and change and creativity in a world where most businesses are attempting to hold onto their old convictions and procedures. Tribes is a great little book that discusses this and much more. At only 150 pages you can…
Book Review: Great By Choice, Jim Collins & Morten T. Hansen
While most business authors tend to explain their concepts and argue their points by using their own personal experience and wisdom as their source, Jim Collins provides roughly 100 pages of research citations in the back of each his books. He isn’t selling books because of some larger than life personality, but because no one’s research is more thorough. Because…
Book Review: Adapt, Why Success Always Starts With Failure, By Tim Hartford
As much as one can, I’m beginning to fall in love with economists. In this obnoxious political climate, it’s refreshing to hear arguments brought forward through actual objective facts that don’t pander to either political party. Tim Hartford has done a masterful job of this in Adapt: Why Success Always Starts with Failure. Tim begins his book by sharing fascinating…
How To Use The Paradox of Choice To Increase Your Online Sales
I’ve heard this phrase “The Paradox of Choice” many times, I’ve read about it in books, heard in mentioned in conversation and there was even a Ted talk on it. I understood what the basic concept was, which is that more choice creates more uncertainty and less happiness, but not until recently did I pick up the book to get…